Stop saying "if only."
What's stopping your startup from reaching the next level?
That question is our obsession. At PONDMOVE, we believe that the right strategy can solve any problem. And we can prove it.
Our process, called The Big Move, starts with a deep, multi-dimensional analysis of what makes your business unique. Then, we work together to identify and achieve your most important goal, from start to finish.
Whether you're fighting tough competitors, negotiating a major contract, or simply getting ignored, we help you make your big move forward.
Get an expert for everything.
Most startups are stuck in the small pond. It's a place where there are simply too many obstacles to overcome with limited time and resources.
Enter PONDMOVE. We provide a vast selection of services from true experts: funding, negotiation, contracts, PR, content marketing, brand strategy, and everything in between. That means you can focus on what you do best.
Welcome to the big pond.
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Meet our masters of strategy.
PONDMOVE is not a normal family business. Our father–son team brings together the skills that startups need to scale — from intellectual property and contract negotiation to brand strategy and social media.
PERRY GOLDBERG
Perry is an entrepreneur, philanthropist, and lawyer who has dedicated 30 years to helping businesses solve big problems.
After graduating with honors from the Wharton School of Business and Harvard Law School, Perry served as a partner at Irell & Manella LLP, one of the nation's top law firms. He has since founded two other successful boutique firms.
Over the last decade, Perry established himself as a prolific social entrepreneur. His companies and nonprofits take advantage of new models for collaborative problem-solving to make the world a better place. He is the proud father of two children, including his PONDMOVE partner Logan.
LOGAN GOLDBERG
Logan is a branding, content, and media expert who helps startups share their story with the world.
After graduating summa cum laude from UC Berkeley, Logan became a marketing leader for two AI startups, helping both reach “unicorn” status. As Director of Communications at Moveworks, he oversaw a team responsible for brand strategy, content marketing, public relations, and social media — dramatically expanding the company’s fanbase.
Logan’s marketing campaigns have generated 75 million impressions, and counting. His writing has been published in Forbes, Fast Company, Wired, and The Wall Street Journal.